RENAULT TWIZY / SILENT DRIVE

Twizy is Renault's most affordable vehicle. It's also electric, very compact and fun. If you haven't heard of it, that's because, on top of everything else, it's really silent. So silent (and with such great mobility), you could drive it inside a library. AdAge Editor's pick.

ROLE: ECD, Creative Director

POND'S / BREAK-UP

Six markets, six girls, one voice. The film was the hero piece of an integrated campaign that reversed a 7-year decline and helped sales grow 37% faster than the category.

ROLE: Creative Director, Writer

VICK PYRENA / Snoring Playback

If only people could hear their own snoring, they might start looking for ways to fix it. A content partnership with the number 1 radio station in Mexico City.

ROLE: ECD, Creative Director, Writer

TIM (TELECOM ITALIA MOBILE)

Part of a series of mini-docs with the Brazilian football legend Romario. Disconnect. Use our technology to live a lighter, better life.

ROLE: Creative, Writer

WE MAKE YOUR DREAMS COME CAKE

At that time Ronaldo had been grounded for 4 years already, watching Lionel Messi win 4 consecutive FIFA Ballon D'Ors. A little cake shop in Lisbon thought he deserved something sweet.

ROLE: ECD, Creative Director, Writer

OLAY / Regenerist

Life changes fast, and so does your skin. Good old copywriting driving relevance for Olay's anti-ageing cream.

ROLE: Creative Director, Writer

FOX+ / Gravity

The ‘FOX+ Upgrade’ platform that launched FOX's streaming platform in Asia.

ROLE: Creative Director, Writer

BAND AID / Mobile Wallpapers

A special band-aid for when your phone gets hurt. Mobile activation in Brazil.

ROLE: Creative Director, Writer

TRIDENT / Global Connections

Launching a new SKU for Trident in LATAM: Every gum is an opportunity to meet with the unexpected.

ROLE: Creative, Writer

SWIFT / Ready-to-eat Meals

Ah, it's so easy to be a carnivore.

ROLE: Creative, Writer

RENAULT MÉGANE / Long Drives

Renault's launch of the longest-range car in the European market. For when you really need a long drive.

ROLE: ECD, Creative Director, Writer

PELÉ 70 / Book Launch

There's no such thing as perfection. But there used to be. Print campaign to celebrate Pelé's 70th birthday and launch its art book.

ROLE: Creative, Writer

COCA COLA ZERO / World Cup

No party is complete without Coca Cola Zero - especially during the World Cup in Brazil.

ROLE: Creative, Writer

ECOFUTURO INSTITUTE

Using art masterpieces to dramatise the effect of plastic in the environment - on behalf of the biggest recycling institute in Brazil.

ROLE: Creative, Writer

NISSAN LIVINA

It fits in your life, your life fits in it. With that platform, we positioned Nissan Livina as the car for those who now need a family car but are not ready to let go of their lifestyle.

ROLE: Creative, Writer