KLEENEX / Tiny Doll
Kleenex tissue stands for soothing care even in the toughest times. To launch the brand's latest variant, we partnered with Rika Ishige, Thailand’s #1 MMA fighter, whose fire to fight is fueled by her traumas as a bully victim. #GentleNotWeak
Cannes Lions 2018 // Gold + Silver
Adfest 2018 // Gold
Spikes Asia 2018 // 3X Silver + Bronze
The One Show 2019 // Merit
AdStars 2018 // 2X Bronze
London International Awards 2018 // Bronze
ROLE: CCO, Creative Director
ONLINE FILM
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