Vaseline MM.gif

VASELINE Mended Murals

 

VAseline / Mended MURALS

Vaseline has been fighting skincare inequalities for many years now. Not only with their products but also with better access to dermatological care, most recently with a bespoke online platform: seemyskin.com.

To amplify their proposition and give even more people access to proper treatment, we created Mended Murals, partnering with local artists from underrepresented communities across the US to restore iconic murals - just like Vaseline does to our skin.

 

ADAGE // Editor's Pick CONTAGIOUS // World’s Most Contagious 2024

ROLE: CCO, Creative Director